ecommerce

E-commerce » What You Need

We believe in taking the mystery out of e-commerce so that selling your products and services is a reality for your business.

An e-commerce website consists of numerous components. To keep things clear, hear is exactly what you'll need:

  • Shopping Cart » This is your online store and is often separate from your website from a technology perspective (back-end), but fully integrated from a visitors perspective (front-end).
  • Internet-ready Merchant Account » This allows you to accept credit cards as a form of payment through your online store. Its a specialized merchant account that handles Internet transactions in real-time without any human intervention.
  • Payment Gateway » This is the technology behind moving money from buyer to seller and is usually included as part of the Internet-ready merchant account application process, but not always.
  • Bank Account » Often a US bank account makes things a little cheaper because then you can utilize the more advanced US e-commerce merchant account and gateway providers such as Authorize.net who then link up with Canadian Gateway providers. Canadian merchants can setup a US bank account quickly through your existing bank (you can still accept funds in US or Canadian funds). You must set-up a chequing account and have permanent cheques (i.e. with your business address on them).

Here are some other things you'll need to consider, each of which falls into the category of 'business processes':

  • Order Identification Process » Who processes online orders?
  • Order Fulfillment Process » Who fulfills online orders?
  • Shipping Process » How are online orders shipped from your store to the buyer or is your product downloadable?
  • Order Filling Process » How are online orders going to be filled once processed?

Each of these business processes needs to be assigned to an actual person (maybe the same person). As such, you need to make sure you have these processes in place before you are up and running.

Arrowtop

The Right Shopping Cart For Your Business

As if you aren't experiencing information overload already, there is still more to consider regarding an e-commerce website. Specifically, you want to make sure that your shopping cart system integrates with your Internet-ready merchant account.

You don't want to spend time and money structuring your price model, determining your product list, and building your storefront only to discover that your shopping cart doesn't work with your merchant account.

New Prodigy provides a number of options when it comes to selecting a shopping cart and we always make sure your shopping cart is compatible with your merchant account. In addition, our shopping cart happen to be among the best on the market for small businesses; affordable, flexible, customizable.

Learn more about the most common shopping cart solution we offer small businesses.

Arrowtop

Take The Next Step

After you've placed your order, a marketing agent will follow-up with you to walk you through the next steps to getting your project rolling. You interact with real people!

next stepIf the option to purchase a service directly through our website is not presented then that means the service can only be provided via a custom quote. In this case, please contact us via our request-a-quote form, or call us, and we will be happy to help you out.

Also, if you don't feel comfortable ordering directly online, then you can also request-a-quote and a real person will be happy to follow-up with you.

Arrowtop

get live help
 
NewInsight Newsletter contains practical, cost-effective, must-know information for small businesses on topics ranging from marketing, to sales, to operations.
Learn more about NewInsight or,
Sign up here:
First (*):
Last (*):
Email (*):

Client TestimonialClient Testimonial

...we managed to spread ourselves out across numerous vendors with respect to our marketing, web hosting, email, IT, and business consulting services...
Robb Goodwin, President
Continental Imaging Products
Arrowread more

Global OfficesGlobal Offices

Worl Map